by dave | May 4, 2016 | Content development
Worried you’re not reaching prospective students with your emails? Stop the handwringing. There’s hope for your email campaigns if you recognize the facts and deploy your messages with style and strategy. Rest assured. Teens haven’t completely abandoned email for...
by dave | Feb 29, 2016 | Branding, Development campaigns, Religious
Even in the quiet phase, your campaign’s messaging matters. When Nazareth College began the quiet phase of its Campaign for College and Community, it partnered with Zehno to define a messaging platform for the public phase of its capital campaign. The primary audience...
by dave | Feb 29, 2016 | Branding, Development campaigns, Religious
How can you raise millions when potential donors don’t know how much your work matters? When the Dominican Sisters of Mission San Jose partnered with Zehno, it had launched a $20 million capital campaign. But the congregation’s lack of visibility had resulted in...
by dave | Feb 29, 2016 | Magazines
How do you take a college magazine from good to great? Ask the team at Swarthmore College. Zehno-partner Swarthmore has won 10 awards for its magazine redesign, including a bronze in magazine improvement in the 2015 CASE Circle of Excellence awards. Fewer than 10...
by dave | Feb 23, 2016 | Admissions campaigns, Branding
Why spend your MBA career on the sidelines? It’s time to stand and deliver. At Texas Christian University, full-time MBA students do just that. They tackle business problems in front of a CEO firing line. They manage a $1.5 million investment fund. They run a...