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5 key takeaways: AMA Higher Ed Symposium

What happens in Vegas, shouldn’t stay in Vegas. That’s why we’re sharing our notes from the 2019 AMA Symposium for the Marketing of Higher Education hosted by Caesars Palace. From fixing the 2025 enrollment cliff to communicating better with Gen Z, Wise up from our...

Guidelines for a college photo shoot

By Jason Jones, Jason Jones Photography A two- or three-day admissions shoot can be incredibly productive. However, unless the quality of the work is to suffer, the client, art director and photographer must be extremely well organized to accomplish so much in such a...

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