by wpdev | Oct 3, 2016 | Magazines
Suzanne Johnson is a master storyteller. She has, after all, published 18 novels that span pirate and vampire fantasy, suspense and paranormal fiction under multiple pen names. And her 19th novel is due out in November. But that’s only her nocturnal post. By day,...
by wpdev | Sep 7, 2016 | Branding
Effective branding requires time and money. When you don’t have the budget or people to commit to a total brand restart, consider whether a brand refresh is right for your school. Do you have a strategic plan? Have you defined key messages for your distinct audiences?...
by wpdev | Aug 22, 2016 | Coaching in-house teams
Turn your dreams into reality at _____ [insert any big city school with a small-town feel], where experiential learning thrives and professors know you by name. See anything offensive? Notice anything that might raise the hackles of your alums? Or get nixed by...
by wpdev | Aug 9, 2016 | Branding
As growth in the traditional 18- to 24-year-old college student market declines, more colleges are turning to nontraditional students to fill their ranks. At the same time, more adults than ever are seeking additional education to diversify their job prospects,...
by wpdev | Aug 4, 2016 | Magazines
When you stare at your year-end magazine budget, it can be a complete downer. Despite your penny-pinching good intentions, there may not be any savings socked away to improve the magazine over the next year. Your conclusion may be obvious: We can’t afford to make this...
