We have great pride now. Before, we were talking about what other schools were doing. Now we’re talking about how wonderful our school is presenting itself. For the first time, we have other schools coming to us, wanting to talk about our brand.
Our integrated redesign hit a home run, as we have succeeded in greatly improving the overall magazine quality — keeping the best of what we were doing, adding exciting new features and taking everything up a considerable notch. Zehno was the perfect partner for this...
I think the whole literary-magazine vibe was brilliant for us. It gives it an identity that is our own. And literary magazine not only as a size, but as a concept. It has helped me as the editor to think about what kinds of stories I should put in. They should be...
Zehno brings to us that ability to step outside our normal work to see the bigger picture. Having Zehno be that resource has encouraged me as the manager of this division to take a more strategic look at what we are doing.
