by wpdev | Mar 23, 2021 | Branding
When the final 2020 enrollment numbers were tallied, how well did your institution weather the coronavirus storm? Nationwide college enrollment declined by 2.5%. That’s twice the rate of decline reported for fall 2019 and accounts for a loss of about 400,000 students....
by wpdev | Aug 3, 2020 | Branding
This is, quite frankly, a terrifying time for higher education. Budgets are tight. Every staff is stretched thin. There’s uncertainty around both the immediate future (Will we make our enrollment numbers? What’s our distance learning plan?) and the long term (Will the...
by wpdev | Jun 15, 2020 | Branding, Content development
While COVID-19 has students locked out of your physical classroom spaces, are you seeing the bright side — from a marketing standpoint? You now have documented proof of what your students are learning. And it’s about time. You’ve always wanted to pull it off Getting...
by wpdev | Jun 11, 2020 | Branding
Location, location, location. Realtors proclaim location to be the ultimate selling point. And universities often treat it as a pivotal message in their marketing. In our branding work, institutions regularly ask for Zehno’s help in making their locations appeal to...
by wpdev | Feb 11, 2020 | Branding
Interview with Dr. Karen T. McNay by Megan Youngblood Ursuline Academy of New Orleans is the nation’s first all-girls’ Catholic school — founded almost 50 years before America by 12 Ursuline nuns from France. The Sisters blazed a legacy of firsts for Ursuline Academy,...
by wpdev | Sep 16, 2019 | Branding
Ursuline Academy of New Orleans is known for its legacy of firsts. It’s the first all-girls’ Catholic school in the nation, founded in 1727 by the Ursuline Sisters — almost 50 years before America. Its trailblazers include the first female pharmacist and first female...